Privacy Policy
Last updated: 30 October 2026
1. Who we are
Moorside Prestige is the data controller for the personal information described in this notice. We are a used car dealership based in Bingley, West Yorkshire.
Address: 5 Bradware Industrial Park, Harris Street, Bingley, West Yorkshire BD16 1AE
Telephone: 01274 568456
Email: geraldfleet@aol.com
2. What information we collect
We collect information you give us directly, and a limited amount automatically when you use this website.
- Enquiry details — your name, email address, telephone number and the message you send us, including any vehicle you are asking about.
- Part-exchange and selling enquiries — your vehicle's registration, make, model, mileage and condition, where you provide them.
- Transaction records — where you buy or sell a vehicle, the details needed to complete the sale, including proof of identity and address where the law requires it.
- Technical information — your IP address, browser type and the pages you visit, collected in our web server logs. If you accept analytics cookies, we also collect approximate location, device and browsing behaviour through Google Analytics.
3. How we use your information, and our lawful basis
| What we use it for | Lawful basis |
|---|---|
| Responding to your enquiry, arranging a viewing or a test drive, and answering questions about a vehicle | Legitimate interests (responding to a request you have made), or steps taken at your request before entering a contract |
| Valuing a part exchange or buying your vehicle | Legitimate interests, or steps taken at your request before entering a contract |
| Completing a sale, keeping accounting and transaction records, and meeting our legal and tax obligations | Performance of a contract, and legal obligation |
| Measuring how the website is used, so we can improve it | Consent — analytics cookies are only set if you accept them |
| Sending you marketing about similar vehicles or offers | Consent, which you can withdraw at any time |
We do not sell your personal information, and we do not use it for automated decision-making or profiling that produces legal effects.
4. Who we share it with
- Our website and stock platform provider — Carro Systems, which hosts this website and its vehicle stock feed.
- Our web host — Hostinger, which hosts this website and its server logs.
- Google — where you accept analytics cookies, Google Analytics processes usage data on our behalf.
- Professional advisers, auditors and insurers — where necessary to run the business.
- Regulators, courts and the police — where the law requires us to disclose information.
We do not share your details with other dealerships for their own marketing.
5. Transfers outside the UK
Some of our suppliers, including Google and our hosting provider, may process information outside the UK. Where that happens we rely on the UK's adequacy regulations or the International Data Transfer Addendum to the standard contractual clauses, so your information continues to be protected to UK standards.
6. How long we keep it
- Enquiries that do not lead to a sale — up to 12 months, then deleted.
- Vehicle sales and purchase records — 6 years, to meet accounting and record-keeping requirements.
- Analytics data — 14 months in Google Analytics.
- Server logs — up to 12 months.
7. Cookies and analytics
This website uses two kinds of cookie.
Essential cookies are needed for the site to work — for example, remembering your cookie choice or keeping a form session. These are set without consent because the site cannot function without them.
Analytics cookies — Google Analytics 4 — are only set if you accept them using the cookie banner. If you decline, no analytics cookies are set and no analytics data is sent. You can change your mind at any time by clearing the site's cookies in your browser, which brings the banner back.
We do not use advertising or cross-site tracking cookies on this website.
8. Your rights
Under the UK General Data Protection Regulation you have the right to:
- be told what we do with your information (this notice);
- ask for a copy of the information we hold about you;
- have inaccurate information corrected;
- ask us to delete information we no longer need;
- ask us to restrict what we do with it;
- object to processing based on our legitimate interests, and to direct marketing at any time;
- receive information you gave us in a portable format;
- withdraw any consent you have given, at any time.
To exercise any of these, contact us using the details in section 1. We will respond within one month. We may ask for proof of identity before releasing information.
9. How to complain
If you are unhappy with how we have handled your information, please contact us first so we can put it right.
You also have the right to complain to the Information Commissioner's Office:
- Website: ico.org.uk
- Telephone: 0303 123 1113
- Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
10. Changes to this notice
We may update this notice from time to time. The date at the top shows when it was last changed. Where a change materially affects how we use your information, we will make that clear on this page.